Frequently Asked Questions

PresenceGraph is an automated structured data infrastructure layer for your website. We translate your business facts - your identity, locations, services, and partnerships - into a live, self-updating data engine that search engines and AI models trust implicitly. Instead of relying on rigid website plugins, our engine injects clean, enterprise-grade code directly into your site, completely managed from a single dashboard.

Standard SEO plugins bundle schema markup with a dozen heavy, bloated website features and tie you to a specific platform like WordPress. PresenceGraph is a standalone infrastructure layer that does one thing perfectly on any platform. If you ever migrate your website from WordPress to Webflow, Shopify, or a custom stack, your data graph follows you automatically. No lost visibility, no messy data migrations, and zero technical debt.

Not at all. Setting up PresenceGraph takes less than two minutes: you simply paste a single embed code into your website's header injection panel. The dashboard itself is entirely built for non-technical users, featuring plain-language fields to update your business profile. If you can copy and paste a snippet, you can deploy PresenceGraph on platforms like Squarespace, Webflow, Shopify, or WordPress.

We translate technical schema types into active business capabilities. The Foundation tier structures your core identity (Organization, LocalBusiness, PostalAddress, GeoCoordinates). Presence adds deep action routing (ContactPoint, OpeningHoursSpecification, and targeted Service catalogs). Insight introduces automated, crawl-derived mapping (Article, FAQPage, BreadcrumbList). Ultimate unlocks our entire framework, including local proximity tracking (GeoCircle) and deep B2B connection maps (memberOf, affiliatedWith).

Yes. The Foundation tier is $0. It provides permanent identity and core location tracking for a single business location. There is no credit card required and no hidden time limit. Foundation is a fully operational product, not a limited trial - your data graph stays live and active as long as your account remains verified.

Your data delivery and structural code remain fully active until the end of your current billing period. Following that, your data is securely retained for 30 days. Before the retention period ends, you can instantly export your complete structured data assets directly from your dashboard as standard JSON-LD code to use statically anywhere you like.

We deliver your structured data via an ultra-fast, live API pipeline powered by Cloudflare Workers. When a user, search engine bot, or AI scraper hits your website, our embed code fetches your live data graph instantly. It injects the clean data with sub-millisecond response times directly from the nearest edge server, ensuring your data loads at lightning speed without ever slowing down your main page content.

Yes. PresenceGraph works flawlessly across all major content management systems. For platforms like Squarespace that use a locked internal content delivery network, we deliver your data seamlessly using an optimized asynchronous JavaScript script. You simply drop the snippet into your Advanced Header Injection panel, and it instantly goes to work without requiring complex domain or DNS changes.

Foundation and Presence are Profile tiers - you input your business data into our clean dashboard fields, and we turn it into structured code. Insight and Ultimate are Crawl tiers - these introduce an advanced automation engine. Our background crawler automatically maps your entire website content, reads your sitemap, parses your pages, and extracts your changing data natively. Moving to a Crawl tier removes all ongoing manual labor and updates your search footprint automatically as your site grows.

Yes, built natively for scale. The Presence tier includes 2 physical locations in the base price, with the option to scale out additional locations seamlessly. Ultimate includes unlimited locations. Each location receives its own independent, interconnected data node (including unique maps, hours, operational profiles, and contact lines) all perfectly anchored back to your core parent brand structure.

Industry Packs adapt our core engine to speak the native language of your specific market, giving search engines deep industry context. For example, a restaurant receives FoodEstablishment mapping with live digital menus; trades and home services unlock ProfessionalService with custom geographic service ranges; accommodation gets LodgingBusiness with structural room configurations. Insight includes any 2 Industry Packs of your choice, while Ultimate bundles all available packs natively.

The Foundation tier is a $0 product, but it relies on a professional exchange. We provide you with free enterprise-grade data infrastructure; in return, you grant read-only access to your Google Search Console. This secure connection allows us to pull an immediate traffic baseline from day one, proving the mathematical impact our structured data has on your search visibility over time. It also validates your domain ownership securely, protecting our system infrastructure.

Yes, starting at the Insight tier. Lower profile tiers handle the core structural facts of your organization (identity, location, services). Because digital retail involves constant price changes, real-time inventory levels, and complex SKU/GTIN tracking, it requires an active data pipeline. Our Commerce & Retail Industry Pack handles this heavy-duty synchronization natively across our advanced crawl infrastructure.

While both automate your visibility using our crawl engine, the difference is scale, priority, and speed. Insight runs on a shared processing loop (weekly crawling, up to 500 pages/mo) with a direct performance analytics dashboard. Ultimate is designed for businesses that demand a real-time online presence. It deploys a completely dedicated crawl worker partition (daily crawling, up to 5,000 pages/mo) that never waits in line. Ultimate also features proactive real-time code auto-fix, competitive benchmarks, local proximity intelligence (NearBy), and complex corporate relationship mapping (Affiliations).

Yes. Annual billing is available for all premium tiers: Presence ($499/yr), Insight ($899/yr), and Ultimate ($1,799/yr). Choosing an annual plan gives your business roughly two full months free over the course of the year compared to our standard monthly rates. Annual plans are securely billed upfront on a recurring yearly cycle.