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PresenceGraph is built by ITS Group. PresenceGraph is a New Zealand-based platform that helps businesses measure, manage and improve their digital visibility across search engines, AI platforms, online directories, reviews and other key discovery channels. The platform provides business owners with practical insights to help them be found more often by potential customers.

ITS Group builds tools that help businesses get found online. Not through advertising, not through link building, but through the fundamental infrastructure that search engines use to understand and present your business to the world - structured data. PresenceGraph generates, delivers, and validates Schema.org JSON-LD markup so your website communicates clearly with search engines enabling your business to be found.

This matters because the web is moving away from keywords and rankings, towards entities and AI summaries. Search engines aren’t just matching strings anymore - they’re building knowledge graphs. They want to know that your business on Google Maps is the same business on Facebook, Instagram, or LinkedIn, is the same business on your website, and is the same business that a customer reviewed last week. Structured data is the language that connects those dots. Getting it right isn’t optional anymore.

The Team

Based in the Wairarapa, New Zealand, ITS Group builds infrastructure for the semantic web making the internet data machine-readable and universally understood by computers. We’re a small, focused team that ships fast and values simplicity over complexity.

PresenceGraph started as an internal tool for ourselves. It grew into a product because the problem was universal, the solution was repeatable, and the technology had reached the point where we could deliver it at a price that made sense for any business.